At “Ad Black Sea “ Stefan Schultz will be the guest speaker of Kettari Foundation

The Kettari Foundation is delighted to present our distinguished keynote speaker, Mr. Stefan Schulz. As the CEO of ConvertMedia, he is an innovator in the music industry, consistently using technology to enhance artists' potential and profitability. His career spanning more than 20 years has been defined by his intersectional expertise in music, business, and technology, where he has championed significant industry transformations. Schulz began his remarkable career journey as a founding member of Universal Mobile, a business unit of Vivendi, making waves in the mobile music market. During his tenure with Universal Music’s Digital Business in Central and Eastern Europe, he pioneered groundbreaking deals with industry titans like Deutsche Telekom, Vodafone, Nokia, Verisign, Apple, NTT DoCoMo, Deezer, and Spotify. In his role as the CEO of ConvertMedia, Schulz utilizes his extensive knowledge to support copyright owners, brands, and organizations in formulating their strategies, refining their licenses, and reaching audiences through third-party platforms. His profound comprehension of the music, film and tv industry, paired with his innovative spirit, has led to the development of transformative products that revolutionize the way intellectual property is monetized. Schulz will delve into his perspectives on music marketing, the music industry, and the transformative impact of web3, blockchain, NFTs and AI in the near future. With his unique ability to predict industry trends and design effective strategies, his insights are invaluable for understanding the future trajectory of the music industry. We are thrilled to anticipate Schulz's insightful and enlightening interview. And acting as a moderator for this special event, will be Chief Development officer of Kettari Foundation Sergi Gvarjaladze